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Nautilus sparks mcommerce sales via new mobile site
Fitness product company Nautilus has rolled out a commerce-enabled mobile site to let consumers buy TreadClimber items.The TreadClimber mobile site is accessible at http://www.treadclimber.com and is...
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Tips to ensure that mobile experiences are holiday ready
Retailers prep mobile experiences for peak holiday periodsWith mobile expected to play a larger role in consumers’ shopping and purchasing activities this year, it is more critical than ever for...
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Disney buckles down on digital to prep for holiday shoppers
The refreshed Disney Store mobile siteDisney is gearing up for the holiday season by revamping its mobile and PC Web sites with new features to let consumers shop its store using their...
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Mercedes increases mobile traffic 170pc over one year
Mercedes' mobile-optimized siteLuxury automaker Mercedes-Benz USA has seen an uptick in mobile traffic over the past year and recently enhanced its mobile site to better reach and engage affluent...
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Simply repurposing an ecommerce site no longer an option
Retailers are increasingly dipping their toes in mobile commerce and many are turning to simple technologies such as responsive design to quickly repurpose their ecommerce sites. However, that is no...
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1800Flowers implements Google Wallet to streamline mobile commerce site
1800Flowers is taking a step out of the buying process by incorporating Google Wallet into the company’s mobile site to give users another way to shop.The commerce-enabled 1800Flowers mobile site lets...
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Rockport streamlines mobile checkout via Google Wallet implementation
Footwear retailer Rockport has integrated Google Wallet as a payment option on its mobile site to streamline the checkout process for customers.The new three-click checkout process is intended to drive...
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Dell puts mobile at center of holiday marketing campaign
The mobile Web coutdown to Cyber MondayDell is placing big bets on mobile Web revenue this holiday season with two different initiatives that promote seasonal deals and let users shop from their...
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HSN exec: Mobile year-to-date sales top $100M
The new tablet-optimized HSN gift guideWith mobile sales growing significantly, HSN has launched its first gift guide designed for the iPad to engage tablet users with easy access to gift ideas across...
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Jo-Ann rounds out mobile strategy with optimized site
The Jo-Ann mobile siteJo-Ann Fabric and Craft Store has introduced a mobile-optimized Web site to enhance the shopping experience for on-the-go and in-store mobile users this holiday season.Any visitor...
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Brookstone segments tablet shoppers with device-specific site
Multichannel specialty retailer Brookstone has rolled out a mobile site formatted for tablets just in time for the holiday season.Brookstone has been building up its mobile offerings over the past few...
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Sur La Table breaks into mobile with optimized site
Sur La Table's mobile siteSur La Table has launched a mobile site that serves as a digital hub by letting consumers shop and sign-up for cooking classes.Consumers can access the mobile site by entering...
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Harry and David drives tablet commerce with touch-screen optimized site
The Harry and David tablet optimized siteHarry and David has introduced a Web site experience optimized for tablets to take advantage of a significant increase in traffic from tablet users over the...
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Lancôme enhances on-the-go shopping with new smartphone, tablet experiences
Lancôme is ramping up its mobile strategy to bring glamour to on-the-go shoppers with a new smartphone site and tablet experience meant to drive mcommerce sales.The new mobile and tablet storefronts...
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Magnifeco.com leverages responsive design to deliver optimal mobile experience
With interest in both eco-friendly products and mobile commerce growing, Magnifeco.com has revamped its site using responsive design to better meet the needs of on-the-go environmentally conscious...
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The pros and cons of responsive Web design
ShopWiki redid its sites using responsive designWith mobile traffic continuing to grow, merchants are looking for the best way to provide a mobile-friendly Web experience and are increasingly...
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Frontier Airlines steps up mcommerce initiatives with optimized site
Frontier Airlines has revamped its mobile site as part of a digital push to help travelers manage their trips.In addition to mobile, Frontier Airlines also has updated its Web site to feature a slicker...
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Men’s Wearhouse puts location at center of mobile Web efforts
Men’s Wearhouse has rolled out a mobile site that not only lets users browse through the company’s inventory, but also aims to drive in-store traffic. In addition to helping consumers locate nearby...
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Ecco streamlines shopping experience via mobile Web overhaul
Shoe brand Ecco has revamped both its mobile and Web sites with responsive design to bolster revenue. The Ecco site is designed so that content renders the same across multiple types of devices. Ecco...
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Jack in the Box takes mobile-first approach with redesigned efforts
Jack in the Box is putting mobile at the center of its digital overhaul with a new optimized site that aims to engage fans like never before. Consumers can check out the new mobile site by entering...
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